Marketing Chronicles
A monthly dose of strategy and creativity for brands, agencies, and businesses — delivered on the second Wednesday of every month.
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Evolution of the newsletter, water isn't wet, modern day Trojan horse, and Daniel Kahneman
Holiday break, Volvo's EV, and Socrates
Meaning-making systems, breakfast wars, and The Future of Strategy
Problem gestation, Jaguar, and WARC
Creating value, NBA logo redesign, and WARC event
Criticism vs. critique, international account planning, and upcoming strategy lunch & learn
What goes in it, spaghetti subway tickets, and the funnel of righteousness
Brand codes, Honda's greatest ad, and Making A Marketer 2
Re-something, the art of fusion, and marketing workshop
How David beats Goliath, Woodsman Whisky, and speaking engagement coming up
Studying the past, kicking ass, and BBB event
The McElroy Memo, what's wrong with digital ads, and the capitalist soul
