- Marketing Chronicles
- Topics
- Diagnosis
Diagnosis
The first stage of any strategic planning project, this pertains to all activities around research and segmentation.
Category Entry PointsCategory Entry Points
+6+6
Unlocking The Ordinary’s Next Growth Wave
After redefining skincare with transparency and simplicity, The Ordinary stands at an inflection point. The opportunity ahead isn’t just to sustain its cult following, but to evolve — bridging clinical credibility with approachability and speaking to a new generation of skincare users who are rewriting beauty norms altogether.
Pedro Porto Alegre
Data AnalyticsData Analytics
+4+4
Data AnalyticsData Analytics
+5+5
AdvertisingAdvertising
+2+2
Media PlanningMedia Planning
+4+4
Distinctive Brand AssetsDistinctive Brand Assets
+4+4
Distinctive Brand AssetsDistinctive Brand Assets
+3+3
AdvertisingAdvertising
+2+2
